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Comments for Shark Week

Shark Week: 4/5/04

Thought 1: I'm currently reading Jaws as part of a Book Crossing relay. I've never seen the film even though I'm old enough to have. It and I just haven't crossed paths. I haven't even been on the infamous tour to see the mechanical shark. Nope. I'm coming to this book having read The Deep, also by Peter Benchly (and Stanley Thornes). I underestimated Jaws, expecting it to be less engaging and more along the lines of a monster of the week type book. I also didn't realize that it took place on Long Island. The Long Island connection has me constantly subconsciously placing characters from The Great Gatsby into the book but so far they haven't been eaten by the shark. Anyway, I recommend reading the book whether or not you've seen the film.

Thought 2: The Discover Channel does themed weeks of animal shows. I guess they started off with sharks and that's how the phrase was coined. Shark Week to me used to mean a week or two of hard sell web marketing campaigns when I was at my previous job. Every couple of weeks we'd have to promote a new product over all of our websites even if it didn't make sense to. So one week it would be CRM and the next week ERP or RAC or what have you. I don't miss Shark Week.

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