Gund by Bruce S. Raiffe and Alex Baron Raiffe is part of the Images of America series. It was written by the grandchildren of one of the presidents of the stuffed animal company.
Gund was founded in 1898. It's currently owned by a larger company based in Canada. At the writing of this history book, though, it was still independent and from the optimism in the book would continue in that fashion well into the future.
I found this book while researching a stuffed animal I've owned since I was two. He was my grandmother's and she (and I) made a bunch of modifications to him over the years. Now out of a quixotic urge, I've decided to find his base model and if I'm really lucky, purchase one.
This Gund book, which appears to be the only one written about the company, is people focused. Given that it was written by relatives, it makes sense. But from a research stance, it's lacking in crucial information.